From Aleppo to Beroia.

The company, Media for Oriental Crafts, was established in 2003 in the city of Aleppo, Syria. It began with a vision aimed at reviving the beauty of Eastern arts and offering products that combine authenticity, taste and creativity.

Since its establishment, the company has specialised in the design and production of curtains, bedspreads, table covers of various types, traditional Eastern cushions and Gobelin tapestries, reflecting refined taste and authentic heritage.

Our beginnings were based on a genuine passion for handicrafts and mastery of our work, which enabled us to provide high-quality products with innovative artistic touches that meet our customers' expectations. Through our commitment to excellence and innovation, we succeeded in building a wide customer base and establishing a strong position in the local market, in addition to reaching a number of Arab and European markets.

With the difficult circumstances that Syria experienced during the years of war, we faced significant challenges that led us to move to the Arab Republic of Egypt, where we continued our work with greater experience and stronger determination, while maintaining our identity, the quality of our products and their distinctiveness.

Later, we moved to the United Kingdom to begin a new stage in our professional journey. Here, we decided to change the company's name to Beroia, after the historical name of the city of Aleppo, our hometown which we carry in our hearts wherever we go, as an appreciation of our roots and our pride in our rich history.

Today, Beroia continues to provide its distinctive products, bringing together Eastern authenticity and contemporary design, with the belief that creativity is an endless source of energy. Therefore, we continuously strive to offer everything that is unique and distinctive, while always preserving our values and heritage.